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(Creata pagina con 'The turning point in the OMAS production was in 1932, when the pen that remained for decades one of the brand flagship models, the Extra, was introduced. It...') |
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Versione attuale delle 14:17, 1 lug 2012
The turning point in the OMAS production was in 1932, when the pen that remained for decades one of the brand flagship models, the Extra, was introduced. It was a lever filler made using a multifaceted celluloid, decorated with a wide band on the cap, engraved with a greek shaped pattern. The pen was produced in four different sizes and launched with the slogan creazione di artista e di scienziato[1] that was accompanied by an extensive advertising campaign.
- ↑ meaning creation by artist and scientist.